On average, a website visitor will spend about 10 seconds looking at it before they decide if they will continue to stay and browse or leave. By adding an audio greeting, you can help peek the interest of your visitor, and keep them on your site.
When you meet someone in person, you usually look them in the eye, smile, introduce yourself by telling them your name, and possibly shake their hand. When you do business on the internet it is almost impossible to meet people in the same manner.
If you add a photo of yourself in the top right corner of your website and add an audio greeting that introduces yourself, you can let them feel as if they are “meeting” you in person. They can put a name to the website- they see who they are doing business with.
Another great way to use an audio message is to provide an auditory tour of your site. Instead of having to click through all your pages or search your sitemap, your voice can offer a guided tour through your website. If you are offering a free report, you could announce that. Whatever your message, it will help show the message that you are there guiding them through the website and are helping them.
You can also use an audio greeting to show your enthusiasm in your products and for your site. Your customers are able to see your products, but they cannot touch them on the internet. All you have to convince them to purchase is the words you put on their screen and some graphics.
Your audio message can help you close the sale and increase your profits. By creating an enthusiastic and exciting message about your product, you can transfer your belief in your products to your customer. Excitement and enthusiasm are contagious. Your listeners can hear your belief and confidence in your products. Give them the reasons why they can’t live without your product, and they won’t want to live without it. They will want to buy your product and they will want to keep sharing in your energy.
Your choices for adding audio messages to your site are limitless. You could put a greeting on your “about me” page, your “contact me” page, etc. Even though you are adding audio to your site, it’s still a good idea to keep print content as well.
Print content needs to present on your site for the search engines, so you can get traffic. Your audio message can be the key to keeping visitors on your site.